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The 90s hip-hop fashion era was a golden age for African-American designers, and I was right there, leading the charge. As one of the first black-owned brands to venture into men's underwear,..
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Up-and-coming denim and fashion designer Maurice Malone is featured in an article at his legendary Detroit clothing store, The Hip Hop Shop, in the May 1994 issue of The Source magazine.
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Maurice Malone recounts the intriguing backstory of his famous early 1990s urban streetwear advertisement and the "Blue Jeans For Your Ass" logo.
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I was a sick puppy. I'd drive around Detroit, thinking, "My imagination is so wild and complex that if I were to somehow exchange thoughts with an advanced being, his fucking head would explode."
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Maurice Malone, left, with a sample of his chain-fastened overalls and Ishmail Wali, who is a designer backpacks. Tony Shellman salesman for Walker Wear, wearing April’s vest with fireman closures, jean jacket and baggy jeans. The first time I was...
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